Atmosphere effected by lighting, who woulda thought

In theory, I think we all knew that lighting on stage and in film/TV is used to "make people feel." But after learning how and why this is done in class, it was kind of hard not to see it when watching TV. The Netflix show 13 Reasons Why is definitely filled with emotion, and I'm just now realizing just how much the lighting design has to do with it. In scenes that Hannah Baker appears in, or in scenes that occur when she is alive, the lighting is a lot warmer. However, after her death, the lighting (outdoor, indoor, fluorescent, etc.) becomes a lot bleaker and cold. That lighting (or sometimes lack of it) adds a layer of emotion to the atmosphere of the show/storyline I never even considered before. 

Also, now that I'm typing this, the same lighting effects help viewers distinguish the time--of it's present time or a flashback. #lightingFTW